The partnership educates farmers about the benefits of more sustainable production methods, which the farmers themselves say produces a better yield and higher net income.
Nothing is wasted, as during the cleaning process the seeds are captured and either replanted, or used as a by-product to create cooking oil or as fuel in a local factory.
It empowers the farmers with the knowledge around the benefits of reducing the use of pesticides, an action which has resulted in the honeybees returning to the cotton field allowing the farmers to produce their own honey, providing an additional revenue stream.